Sunday, April 22, 2012

Oreos and milk!........mmmmm!

I thought it was a cute ad.

I like the milk to be cold however.

Controversial ad uses breast-feeding to sell cookies
By Kavita Varma-White - MSNBC

The latest in the breast-feeding wars comes all the way from South Korea and involves the epitome of American snacktime: the Oreo cookie.

An ad from Agency Cheil Worldwide pairs the crème-filled treat with an unlikely image: a super-cute baby holding the cookie while nursing on his mama’s breast.  The accompanying slogan: “Milk’s favorite cookie.” (It's unclear if Nabisco, maker of Oreos, is actually using the ad or if the agency just created it.)

It’s one thing to cheer when other cultures portray breast-feeding as normal. But isn’t there something kind of... icky… about the way this ad blatantly sexualizes breast-feeding?
The rest of the story: